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LEARN TO BRAND LIKE
INDUSTRY GIANTS
WITH DEFINED
BRAND ARCHETYPES & BRAND VIBES

Brand Domination Blueprint

Every Customer resonates with certain defined

Universal                 Brand Archetype & Vibe 

The Only thing COMMON in the Companies That Dominate the market, is their DISTINCT Identity Created by Consistently incorporating the nature of their Archetype & essence of their Vibe across their Branding

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Eliminate guesswork & wasted time and Just focus on what works​​
No more trial and error, No more doubt or missed opportunities 

Just Pick your Power Duo &
Let your "Brand Domination Manual" Take Care of the Rest
 

With research spanning hundreds of companies, the Manual contains in-depth frameworks for distinct brand archetypes & vibes; Guiding the Creation and Development of key brand elements.

Brand Archetype Domination Guide 

    Brand Vibe Domination Guide 

    BRAND ARCHETYPE is used
    To define "What is the Nature of your Company/Product"
    To define "How you want your Audience to Feel"

    Archetypes

    are usually DICTATED by the Product 

    Personality

    Look

    Impressions

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    There are 12 Brand Archetypes :

    Creator, Sage, Ruler, Caregiver, 

    Everyman, Hero, Magician, Lover,

    Jester, Innocent, Explorer & Outlaw. Each possessing innate, universal patterns of thoughts & behaviors
     

    Brands use Archetypes to shape their identity, convey values, and connect with their audience
     

    Vibes

    are usually DICTATED by the Founding Team

    Energy

    Vibe

    Subliminal Impact

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    There are 10 Brand Vibes :

    Sophistication, Intelligence, Fun, Cozy, Connection, Global, Sparkly, Deep, 

    Mysterious & Sunshine.

    Each possessing sublime, universally attached feelings & energy.

     

    Lets companies shape emotional experiences and build lasting customer connections.

    Brand Archetypes

    The Everyman Brand Archetype is an absolute powerhouse of "Relatability"

    celebrating the rawness of those everyday human things.

    The customers of this Brand Archetype, crave authenticity, inclusivity, and the brands that get it, that speak their language, and truly understand their day-to-day experiences. Product serves the needs of the average person, offers practical and reliable solutions. Identity of the person next door, the friend who's always got your back, the one who gets the ups and downs of everyday life then Everyman Brand Archetype is your archetype.

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    Brand Vibes

    Sunshine vibe is all about radiating warmth, happiness, and pure sunshine, creating an atmosphere that'll uplift your spirits and brighten even the gloomiest of days!

    This brand vibe is for those who have & crave that cheerful mindset & mood, and are being inspired to seize every sunny opportunity. It is the aura of sipping on your favorite fruity drink, lounging on a stunning beach in a vibrant beachwear, soaking up the sun, and embracing a lifestyle focused on promoting happiness, well-being, & living life to the absolute fullest. Sunshine product gives off positive aura of rejuvenation, motivation to conquer the world, making every moment count and create waves. 

    BRANDING = RELATIONSHIP BETWEEN CUSTOMER & COMPANY

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    Brand Archetype and Brand Vibe work together to craft a brand that sticks in your audience's hearts and minds.
    Use Archetypes to define your "image" and Vibe to create a unique "feeling." 

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    Together, they shape a memorable corporate brand or personal brand across any industry.

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    These are used to develop a Brand personality as well as a Personal Brand in every segment of industry. Ideally brands/personal brand can choose One Archetype to create an "image" in the eyes of it's audience & One Vibe to support the archetype to create a truly Unique "feeling" in the minds of it's audience.

    HAVING ONE CLEAR BRAND ARCHETYPE & DISTINCT BRAND VIBE:  

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    • Helps Your Audience Recognize & Remember You with Ease

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    • Provides proper Framework to build cohesive & aligned Visions & Strategies

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    • Create One-of-a-Kind Personal Brand That STANDS OUT
       

    • Create a Connection with Customer on a emotional & mental level 

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    • Simplifies brand-building with clarity and focus

    81% of consumers require trust in a brand before making a purchase


    57% of consumers spend more on brands to which they are loyal


    Brands that effectively use Brand Archetypes boost loyalty & trust amongst their customers by up to 40%


    Additionally, repeat customers spend 31% more than new customers

    Brand Domination Manual

    The selection of the ideal logo style, positioning of each avatar of brand archetype & temperament of brand vibe strategically, to reach the right audience with precision, complete insights of your brand identity & comprehensive analysis of your unique selling points (USPs).

     

    Explore a wide range of colors and codes per avatar to find the perfect combination that symbolizes your brand's personality, expertise extending to selecting the right fonts that complement your brand & details of each customer profile to tailor your brand to their needs. 

     

    A list of winning-ranging strategies curated only for your archetype & vibe, optimal product representation, the development of strong internal communications, fostering a cohesive team that believes & works toward brand's mission, including all external communication notes &  website approach and elements 

     

    Campaigns and captions for resonant social media & ads for lead generation and engaging your audience effectively, compilation of storytelling sentiments carefully aligned with your archetypes & harmonious blend of vocabulary and voice 

     

    Frameworks for crafting compelling missions with unmissable archetype ingredients, detailed purposes of archetype to create a powerful vision resonating with your audience & maintaining exact range of visual themes under each archetype avatar for a lasting brand impression.

    Brand Archetype Domination Guide 

      Brand Vibe Domination Guide 

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