Business Core - Decision intelligence for Software & Tech Founders & operators
What to build. What to charge. How to grow.
All in one place
Find companies that faced the same pricing, market, model or growth decision.
See what worked, where it failed, and turn their experience into your next move.
✓ Skip the success story. Get the decisions behind it ✓ Not a case study. A teardown you can copy from.
We turn public signals -from founder interviews & financials to product pages, postings, ads, & customer reviews into cross-checked intelligence.
40 Foundational Decisions
34 Model Frameworks
80 Strategy Patterns
4 Pillars of any Business
Backed by evidence
On which a company is built on
Of proven growth & expansion
Model · Market · Money · Motion
✓ Find relevant precedents in under 2 minutes ✓ Updated every 6 months ✓ 6 ARR stages, from pre-$1M to $100M+
Pick a decision or a strategy.
Go deep on companies that made it
Your exact comparables, one filter away.
The companies you study didn't build by instinct alone.
Neither should you.
Stop studying companies that never faced your call.
Famous case studies won’t fit your decision. These will.
With a Situation or Strategy you need insight on
Open results to see exactly how they did it - and how you can do the same.
The framework walks you through every layer of how the company was built, grown & sustained big
TestGorilla
Thriver
Tink
TheraNest
Tidio
Toast
TherapyNotes
Tilda
Todoist
Thinkific
Time Doctor
Thought Machine
Timely
✓ Get the Full list of companies under each ✓ Unlock in-depth intel on each company
From “what should we do?” to a written plan in one sitting
Built for teams making
high-stakes decisions
Founders
making their first big calls
Growth Leads
hitting the growth ceiling
Marketing leads
who need real campaigns
Investors
comparing company architecture
You’re choosing between self-serve & enterprise sales
Filter by Distribution Model and see how each side ran it and where it broke
→ Result: Clear distribution fit identified
Founders
Marketers
You're trying to benchmark how companies like yours monetize
Compare how similar companies structured revenue, pricing and buyers.
→ Result: A monetization built from real companies
Growth
Investors
RECOMMENDED
You’re deciding what moat to build
See how similar cos. built switching costs, network effects, data or brand.
→ Result: Defensibility proven by real precedent
Growth
Investors
You’re entering a Red Ocean
Filter by Market Type, then compare how rivals competed on cost or focus.
→ Result: Real plays for winning a crowded market
Growth
Founders
5. You’re choosing between a Beachhead & a Wedge
Filter by Foothold Strategy and see where each started and how it scaled.
→ Result: Cases showing how these strategies work
Marketers
Founders
RECOMMENDED
You're deciding which growth engine to build.
Filter by Growth Engine and see what each one took to run and scale.
→ Result: What each growth engine takes to scale
Growth
Marketers
Business Core - Strategic intelligence to build and scale SaaS companies.
What Stage is your Company at?
Mechanisms of Business that Compounds.
Benchmark your company against proven scaling patterns to strengthen your moat, expand markets, improve monetization and build growth engines that don't depend on one channel.
Nothing else gives you this in one place.
Every alternative gives you pieces. Business Core gives you the complete, structured intelligence - comparable across Top SAAS companies on 37 identical dimensions.
There's a difference between a strategy that feels correct -
and one that's been validated at scale by companies you can name
The real question isn't “what is a content flywheel?” or “how does freemium pricing work?” You can find those answers anywhere.
What matters is seeing which strategic choices have already worked for companies like yours, where there are proven patterns to learn from, and where you have an opportunity to try something new.
You've chosen your market entry, pricing model, and distribution approach. While you believe in these decisions, you also recognize that belief differs from proof.
WITHOUT BUSINESS CORE
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10+ hours per company
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Scattered podcasts, posts & case studies
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Famous companies in different conditions
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Wins told, failures left out
Inspiration that never becomes a mov -
You finish with notes.
WITH BUSINESS CORE
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Comparable proof in minutes
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The same fields for every company
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Stack filters until conditions resemble yours
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Evidence, mechanism and the trap behind every move
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Start with the decision you actually face
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You finish with a blueprint.
Fast like AI. Structured like an analyst. Built for action.
One-time payment · No subscription
Lifetime Access
Business Core
180
Valid until canceled
SSL Secure Checkout. Instant access.
Companies broken down on the same 56 fields
Filter by 40 decisions carried out by SAAS Cos.
65 strategy labels: business model, market type, entry, foothold, revenue model, growth engine, moat and more executed by Top Cos,
See what worked, failed and why
Leave with an ARR-stage replication blueprint
Turn proven patterns into your own strategy
A wrong strategic bet costs more than $180.
You're about to commit to a model, a market, a price or a channel you can't easily undo. Business Core is for that moment. Walk in with the decision. Walk out with the companies that already made it, and a written next move for yours.
MODEL
• Business Models • Distribution Model • Model Insights • How to Apply it • Opportunities & Risks
MARKET
• Market Type • Market Entry & Foothold Strategy • Growth Model • Market Intelligence • Playbook
MONETIZATION
• Revenue & Pricing Model • Target Audience • Customer Buying Behaviour • Patterns • Pricing Intel
MOTION
• Competitive Strategy • Growth & Expansion Strategy • GTM Summary • Growth Engine • Sustaining Moats
Your Business Core access is automatically added to your account on purchase.
The strategic intelligence gap closes the moment you open it.