Ultimate Furnishing & decor Business Blueprint for Running and Growing a Successful Company
- Business Model of Furnishing & Decor Companies
Business Model of Furnishing & Decor Companies
Break down different business models in Furnishing & Decor industry
The purpose of this laying out this ultimate guide to navigating the Vast Valley' of business models in the Furnishing & Décor Space with all different versions of models available in the Furnishing & Décor Industry is to give creators, entrepreneurs and businesses perspective of -
- Everything that the industry has to offer in totality as opportunities to explore
- What is going on in the market currently and
- Also a look at business models that has been successful in bringing huge returns to the brands
Our idea is to give you insights on different models creating easy adaptability into the Furnishing & Décor Sector that not only make your business stand out but seamlessly fit into your customers' everyday lives.
Cause we know that for our readers - It's not just about raking in the bucks! it's about establishing your turf in the market, making your brand irresistible to those "Furnishing & Décor" Enthusiasts.
Time-tested business models for your consideration
1. Retail Stores:
- Many furnishing and decor companies operate traditional retail stores where customers can visit and purchase furniture, decor items, and other home goods. These stores range from large department stores to specialty boutique shops.
2. E-commerce and Online Retail:
- E-commerce has become a significant part of the industry. Companies sell furniture, decor, and related products through online platforms, enabling customers to browse and make purchases from the comfort of their homes.
3. Custom Furniture Makers:
- Custom furniture makers create bespoke, made-to-order pieces for individual customers. This business model emphasizes craftsmanship and unique designs.
4. Wholesale and Trade:
- Wholesale businesses supply furnishings and decor to retailers, interior designers, contractors, and other businesses. They often sell in bulk at lower prices.
5. Interior Design Services:
- Some companies provide interior design services along with furnishings and decor products. These services include consultations, space planning, and decorating.
6. Home Staging:
- Home staging companies prepare homes for sale by adding furniture and decor to make them more appealing to potential buyers.
7. Rental and Leasing:
- Companies offer furniture and decor rental services for temporary use, such as for events, film and television production, and corporate settings.
8. Art Galleries and Studios:
- Businesses that focus on selling artwork, sculptures, and other forms of artistic decor operate as art galleries or studios.
9. Antique and Vintage Shops:
- These businesses specialize in selling antique and vintage furniture and decor items, catering to collectors and enthusiasts.
10. DIY and Craft Stores:
- Stores that offer materials and supplies for DIY projects, such as fabric stores, craft stores, and home improvement stores.
11. Upcycling and Repurposing:
- Some companies focus on upcycling or repurposing old or discarded furniture and decor items to create unique, sustainable products.
12. Subscription Services:
- Subscription-based businesses provide curated decor items to subscribers regularly, allowing them to refresh their decor periodically.
13. Franchise Models:
- Certain furnishing and decor companies operate on a franchise model, where individuals or entrepreneurs can open their own stores or design studios under an established brand.
14. Direct-to-Consumer (DTC) Brands:
- DTC brands manufacture their products and sell them directly to consumers online, cutting out middlemen and providing more affordable options.
15. Sustainable and Eco-Friendly Brands:
- Companies with a focus on sustainability and eco-friendliness promote the use of recycled or environmentally friendly materials in their products.
16. International Importers:
- Importers source furniture and decor items from various countries and supply them to retailers and consumers.
17. Home Improvement and Hardware Stores:
- Hardware and home improvement stores offer a selection of furniture and decor products, particularly items related to home improvement projects.
18. DIY Workshops:
- Some businesses offer workshops where customers can learn how to create their own decor items or refurbish furniture.
19. B2B Suppliers:
- Companies that supply furnishings and decor to other businesses, such as hotels, restaurants, and commercial office spaces.
20. Auction Houses:
- Auction houses host events where antique and high-value furnishings and decor items are sold to the highest bidders.
.png)
.png)
You can use this comprehensive list not just to pick a model but to birth entirely new ones that'll shake up the game, you may even choose to have different models for different product lines.
Tailor those models to fit your product lines like– one size doesn't have to fit all!!
It is important for business owners, marketers, and decision-makers to learn from these various business models -
a.) To Inculcate something that actually works (proven models) in the industry and
b.) Also, To Innovate by combining more than one business models or newer models
so as to not only increase revenue but also establish a strong market presence, consumer connection, and create a buzz that echoes across generations.
Steps to Build Furnishing & Decor Business
How to Start a Furnishing & Décor Company
We've curated a comprehensive list, a roadmap if you will, outlining all essential departments in "Furnishing & Décor" business that'll demand your focused attention as a business owner or a company founder.
You would want to divide your attention department wise.
We've segmented everything - right from all of your business activities all the way through your branding activities ie: the nitty-gritty of product development to the finesse and precision of product delivery, we're here to guide you through it all.
The most important thing that you should know as a business owner are knowing -
1. The things that you should be aware of &
2. The things you should not miss at any cost
This is important so you can "prioritize" these aspects - as per your necessity, as per the stage that you're in, as per what is applicable to you.. but the most important thing is to be aware of every single area that your focus needs to go at some point in your journey of building this Furnishing & Décor company.
Guidelines to Thrive in your Business Operation
1. Conceptualize Your Business:
- Define your business concept, including the type of furnishing and decor products you want to offer. Consider your niche, target audience, and the unique value you can bring to the market.
2. Market Research:
- Conduct thorough market research to understand customer preferences, trends, and competition in the furnishing and decor industry. Identify gaps or opportunities in the market.
3. Business Plan:
- Develop a detailed business plan that outlines your business concept, target market, marketing strategy, financial projections, and growth plans. A well-structured plan will guide your business's growth and attract investors or lenders.
4. Legal Structure and Registration:
- Choose a legal structure for your business, such as a sole proprietorship, partnership, LLC, or corporation. Register your business and obtain any required licenses or permits.
5. Branding and Identity:
- Create a strong brand identity for your company, including a unique name, logo, and design elements that reflect the style and values of your furnishing and decor products.
6. Product Development:
- Source or design your furnishing and decor products. Pay attention to quality, design, materials, and pricing to meet market demands.
7. Supplier and Manufacturer Relationships:
- Establish relationships with reliable suppliers and manufacturers to ensure a consistent supply of products. Negotiate favorable terms and contracts.
8. Production and Quality Control:
- Set up or oversee the production process and implement strict quality control measures to ensure the products meet your standards and customer expectations.
9. E-Commerce or Retail Presence:
- Decide whether you will sell your products online, through physical retail stores, or a combination of both. Develop a user-friendly website and create an appealing in-store experience.
10. Marketing and Promotion:
- Develop a marketing strategy to reach your target audience. This may include digital marketing, social media, content marketing, and traditional advertising. Showcase your products through high-quality images and descriptions.
11. Sales and Distribution Channels:
- Establish sales channels, which may include selling directly to consumers, partnering with retailers, or collaborating with interior designers.
12. Pricing Strategy:
- Determine your pricing strategy, considering production costs, competitive pricing, and the perceived value of your products.
13. Inventory Management:
- Implement efficient inventory management systems to track and control stock levels, ensuring that you have the right products in the right quantities.
14. Customer Service and Support:
- Provide excellent customer service, including addressing inquiries, handling returns, and resolving any issues promptly.
15. Online and Offline Presence:
- Build a strong online presence through an e-commerce website and social media. Additionally, consider participating in trade shows and home decor exhibitions.
16. Sustainability and Environmental Practices:
- Consider sustainable and environmentally responsible practices in your business, such as sourcing eco-friendly materials, reducing waste, and using recyclable packaging.
17. Scaling and Growth:
- As your business grows, consider expanding your product line, opening additional stores, or exploring new markets and distribution channels.
18. Customer Feedback and Improvement:
- Encourage and act on customer feedback to continually improve your products and services.
19. Legal and Regulatory Compliance:
- Ensure your business complies with all relevant laws and regulations, including product safety and labeling standards.
20. Financial Management:
- Maintain effective financial management, including budgeting, accounting, and financial reporting.
Every single factor under this is important because these are all puzzle pieces that will make a bigger picture of your ultimate "Furnishing & Décor" brand that people will rave about.
Consider this checklist as the index page of your entrepreneurial/business diary, a reminder of where you began and a roadmap to where you're destined to go.
When you have begun well you will get there faster & as you tick off each box, your business is gaining momentum, propelling you towards success - for in business, you'd agree preparation is your greatest asset.
28 Best Business Ideas in Furnishing & Decor Segment
Ideas To Leverage and Learn From
When considering business ideas in the "Furnishing & Décor" industry, it’s important to think about your interests as well as practicalities.
After all, the best "Furnishing & Décor" business to start is the one you know you shall stick with long-term Launching a start-up "Ain't Easy" so you gotta make sure it is "At Least Enjoyable" for you.
It helps to research all your options and gather as much information as possible. So, you can be confident that the ideas and approaches we share in the following list are proven to work in the real world for these are derived from deep research based on everything that is viable in Furnishing & Décor space.
Ideas To Leverage and Learn From
1. Sustainable Furniture Store:
- Reason: Addressing eco-conscious consumers, offering a store that specializes in sustainable and environmentally friendly furniture made from recycled or responsibly sourced materials.
2. Customizable Furniture Design Studio:
- Reason: Catering to individual tastes, operating a design studio that allows customers to customize furniture pieces according to their preferences in terms of materials, colors, and styles.
3. Vintage and Upcycled Decor Shop:
- Reason: Celebrating nostalgia and uniqueness, running a store that sells vintage and upcycled decor items, giving new life to old pieces with creative transformations.
4. Online Interior Design Consultancy:
- Reason: Embracing the digital age, providing online interior design consultancy services where customers can get personalized design advice and decor recommendations.
5. Artisanal Handmade Home Goods:
- Reason: Focusing on craftsmanship, curating and selling artisanal handmade home goods, including ceramics, textiles, and other unique decor items.
6. Smart Home Automation Solutions:
- Reason: Embracing technology trends, offering smart home automation solutions that integrate seamlessly with decor, providing convenience and energy efficiency.
7. Rental Furniture for Events:
- Reason: Catering to event planners, offering rental services for stylish and customizable furniture pieces specifically designed for events, parties, and weddings.
8. Nursery and Children's Room Decor:
- Reason: Serving parents and families, specializing in nursery and children's room decor, including furniture, bedding, and decor items tailored for young ones.
9. Custom Wall Mural Design:
- Reason: Embracing artistic expression, providing custom wall mural design services that transform spaces with unique and personalized artwork.
10. Outdoor Living and Patio Furniture:
- Reason: Capitalizing on outdoor living trends, offering a range of stylish and durable outdoor furniture and decor for patios, gardens, and balconies.
11. Bohemian Style Decor Boutique:
- Reason: Celebrating a specific aesthetic, opening a boutique that specializes in bohemian-style decor, including textiles, furniture, and accessories with a free-spirited vibe.
12. Minimalist Home Goods Store:
- Reason: Catering to the minimalist lifestyle, curating a collection of home goods and furniture that adheres to minimalist design principles.
13. Luxury Home Decor Rental Service:
- Reason: Offering flexibility, providing a rental service for high-end luxury home decor items and furniture for individuals looking to change their decor periodically.
14. DIY Home Decor Workshops:
- Reason: Fostering creativity, hosting DIY home decor workshops where customers can learn to create their own decor pieces with guidance from experts.
15. Eco-Friendly Bedding and Linens:
- Reason: Addressing sustainability in bedrooms, offering a line of eco-friendly and organic bedding, linens, and bedroom decor items.
16. Lighting Design Studio:
- Reason: Enhancing ambiance, running a lighting design studio that specializes in creating custom lighting fixtures and designs for homes and businesses.
17. Candle and Fragrance Boutique:
- Reason: Promoting sensory experiences, opening a boutique that sells a curated selection of candles, diffusers, and home fragrances with unique scents.
18. Custom Closet and Storage Solutions:
- Reason: Maximizing space, providing custom closet and storage solutions that optimize space and enhance the functionality of rooms.
19. DIY Furniture Restoration Workshops:
- Reason: Encouraging upcycling, hosting workshops where customers can learn the art of furniture restoration and refurbishing.
20. Biophilic Design Consultancy:
- Reason: Connecting with nature, offering biophilic design consultancy services that integrate natural elements into indoor spaces for improved well-being.
21. Art Rental Services:
- Reason: Fostering art appreciation, providing art rental services where customers can regularly rotate and enjoy curated artwork in their homes.
22. Rustic Farmhouse Decor Store:
- Reason: Celebrating rustic charm, opening a store that specializes in farmhouse-style decor, including furniture and accessories that evoke a cozy and rustic feel.
23. Smart Furniture for Small Spaces:
- Reason: Catering to urban living, offering a range of smart and modular furniture designed for small spaces, maximizing functionality without compromising style.
24. Japanese Zen-inspired Decor Shop:
- Reason: Embracing tranquility, opening a decor shop that specializes in Japanese Zen-inspired decor items, furniture, and accessories.
25. Custom Window Treatments Studio:
- Reason: Enhancing interiors, operating a studio that provides custom window treatments, including curtains, blinds, and drapes tailored to customers' preferences.
26. Upcycled Industrial Furniture:
- Reason: Embracing industrial aesthetics, creating and selling furniture made from upcycled industrial materials, combining style and sustainability.
27. Color Consulting and Paint Services:
- Reason: Enhancing spaces, providing color consulting and paint services to help customers choose the right colors for their homes and businesses.
28. Furniture Subscription Service:
- Reason: Offering flexibility, providing a subscription service that allows customers to regularly rotate furniture and decor items in their homes.
This list was meant to be an inspiration on your quest for Furnishing & Décor Business ideas. Whether you've got a germ of a concept or you're a determined self-starter in search of entrepreneurial options, it pleases us deeply to see our readers turning into the greatest entrepreneurs.
Furnishing & Decor Business Plan - Complete Executive Detail
How To Write A Business Plan For Furnishing & Decor Company | All Important Components That Needs To Be Covered Under a Furnishing & Decor Company, Business Plan And Business Structure
A well-thought-out business plan Yes! certainly serves as a compelling document for potential investors or lenders etc
But it's more than that, in essence it really is an 'exercise that builds up a CEO muscle.
When you are in the process of creating each aspect of your business plan laid in the following list, you shall yourself get crystal on the market, the finances, the marketing strategies, the risks and actionable plans for building and growing a successful brand in the Furnishing & Décor Industry.
And that framework shall set you up with a frame of mind that is required to ultimately run your company efficiently.
Contents of your Winning Business Plan
Executive Summary:
1. Company Name and Concept:
- Provide the name of your furnishing and decor business and a brief description of your concept, emphasizing the types of products you specialize in and your unique value proposition.
2. Mission Statement:
- Clearly articulate the mission of your business, focusing on providing stylish, functional, and high-quality furnishing and decor solutions to enhance living spaces.
3. Vision Statement:
- Describe the long-term vision for your business, including aspirations for becoming a go-to brand in the furnishing and decor industry, expanding product lines, and maintaining a commitment to design innovation and customer satisfaction.
4. Founding Date and Current Status:
- Specify when your business was founded and its current operational status.
5. Founders and Management Team:
- Introduce key members of your team, highlighting their expertise in interior design, product sourcing, marketing, and business development.
6. Location:
- Identify the location of your business, including showrooms, manufacturing facilities, and any plans for expansion.
Business Description:
1. Product Portfolio:
- Define the types of furnishing and decor products you offer, whether it's furniture, lighting, textiles, or a combination of offerings. Highlight any signature pieces or exclusive designs.
2. Target Market:
- Clearly define your target audience, considering demographics, lifestyle preferences, and geographic locations. Highlight any specific design styles or customer segments you cater to.
3. Competitive Analysis:
- Analyze competitors in the furnishing and decor industry, identifying your unique selling propositions, design aesthetics, pricing strategies, and efforts to stand out in the market.
4. Industry Overview:
- Provide an overview of the furnishing and decor industry, current trends, sustainability considerations, and potential challenges.
Products and Services Offered:
1. Furniture Collection:
- Detail the range of furniture items you offer, including sofas, chairs, tables, and storage solutions. Emphasize the materials used and any customization options.
2. Decor Accessories:
- Outline the decor accessories available, such as rugs, wall art, lighting fixtures, and other decorative items that complement your furniture pieces.
3. Design Services:
- If applicable, describe any design services you offer, such as interior design consultations, custom furniture design, or space planning.
Market Research and Analysis:
1. Design Trends:
- Discuss current and emerging design trends in the furnishing and decor industry, such as sustainable materials, minimalist designs, or the integration of smart home technology.
2. Customer Feedback:
- Share feedback from customers (with permission), showcasing positive experiences and addressing any areas for improvement.
3. SWOT Analysis:
- Conduct a thorough analysis of your furnishing and decor business's strengths, weaknesses, opportunities, and threats.
Marketing and Sales Strategy:
1. Brand Positioning:
- Define how your brand will be positioned in the market, emphasizing design excellence, quality craftsmanship, and a commitment to creating inviting living spaces.
2. Marketing Channels:
- Outline your marketing channels and strategies, including digital marketing, social media, collaborations with influencers, and participation in design events or trade shows.
3. E-commerce Presence:
- Detail your e-commerce strategy, including the design and functionality of your online store, user experience, and any plans for digital marketing campaigns.
4. Showroom Experience:
- If applicable, discuss your showroom strategy, highlighting the location, design, and overall experience for customers visiting your physical space.
Operations Plan:
1. Product Sourcing and Manufacturing:
- Describe how you source materials and manufacture your products, ensuring quality control and ethical sourcing practices.
2. Inventory Management:
- Outline your inventory management processes, covering stock levels, reordering strategies, and any efforts to minimize excess inventory.
3. Technology Integration:
- Detail how technology is integrated into your operations, such as inventory management systems, order processing software, and any tools for customer relationship management.
Management and Organizational Structure:
1. Organizational Chart:
- Provide an organizational chart outlining key roles and responsibilities within your furnishing and decor company, including roles in design, manufacturing, marketing, and management.
2. Team Members:
- Highlight the qualifications and experience of key team members, including designers, product managers, marketing professionals, and executives.
Financial Plan:
1. Startup Costs:
- Estimate the initial investment required to start and operate your furnishing and decor business, covering manufacturing equipment, showroom setup, marketing expenses, and working capital.
2. Revenue Projections:
- Provide realistic projections for the first few years, considering sales targets, profit margins, and market demand.
3. Budget:
- Create a detailed budget covering operational costs, marketing expenditures, staff salaries, material costs, and any additional financial considerations.
4. Funding Requirements:
- Specify if you are seeking funding and how it will be used.
Risk Analysis:
1. Identify Risks:
- Outline potential risks and challenges your furnishing and decor business may face, such as shifts in design trends, supply chain disruptions, or economic downturns affecting consumer spending.
2. Mitigation Strategies:
- Develop strategies to address and mitigate identified risks, ensuring adaptability and resilience in the dynamic furnishing and decor industry.
Additional Considerations:
1. Sustainability Practices:
- Discuss any sustainability initiatives, such as the use of eco-friendly materials, recycling programs, or partnerships with suppliers committed to ethical practices.
2. Customer Engagement:
- Outline any customer engagement initiatives, such as loyalty programs, exclusive previews, or educational content related to interior design.
3. Continuous Innovation:
- Emphasize your commitment to continuous innovation, staying informed about industry trends, and introducing new and exciting designs to captivate your target market.
We have incorporated all essentials in a Furnishing & Décor Business Plan document. Use this to craft a solid business plan, as it helps transform your ideas into reality & equips you to navigate challenges before they arise.
For it holds in the tale as old as time - If you fail to plan, you plan to fail!
How To Grow a Furnishing & Decor Business
How To Write A Business Plan For Furnishing & Decor Company | All Important Components That Needs To Be Covered Under a Furnishing & Decor Company, Business Plan And Business Structure
A well-thought-out business plan Yes! certainly serves as a compelling document for potential investors or lenders etc
But it's more than that, in essence it really is an 'exercise that builds up a CEO muscle.
When you are in the process of creating each aspect of your business plan laid in the following list, you shall yourself get crystal on the market, the finances, the marketing strategies, the risks and actionable plans for building and growing a successful brand in the Furnishing & Décor Industry.
And that framework shall set you up with a frame of mind that is required to ultimately run your company efficiently.
Contents of your Winning Business Plan
Executive Summary:
1. Company Name and Concept:
- Provide the name of your furnishing and decor business and a brief description of your concept, emphasizing the types of products you specialize in and your unique value proposition.
2. Mission Statement:
- Clearly articulate the mission of your business, focusing on providing stylish, functional, and high-quality furnishing and decor solutions to enhance living spaces.
3. Vision Statement:
- Describe the long-term vision for your business, including aspirations for becoming a go-to brand in the furnishing and decor industry, expanding product lines, and maintaining a commitment to design innovation and customer satisfaction.
4. Founding Date and Current Status:
- Specify when your business was founded and its current operational status.
5. Founders and Management Team:
- Introduce key members of your team, highlighting their expertise in interior design, product sourcing, marketing, and business development.
6. Location:
- Identify the location of your business, including showrooms, manufacturing facilities, and any plans for expansion.
Business Description:
1. Product Portfolio:
- Define the types of furnishing and decor products you offer, whether it's furniture, lighting, textiles, or a combination of offerings. Highlight any signature pieces or exclusive designs.
2. Target Market:
- Clearly define your target audience, considering demographics, lifestyle preferences, and geographic locations. Highlight any specific design styles or customer segments you cater to.
3. Competitive Analysis:
- Analyze competitors in the furnishing and decor industry, identifying your unique selling propositions, design aesthetics, pricing strategies, and efforts to stand out in the market.
4. Industry Overview:
- Provide an overview of the furnishing and decor industry, current trends, sustainability considerations, and potential challenges.
Products and Services Offered:
1. Furniture Collection:
- Detail the range of furniture items you offer, including sofas, chairs, tables, and storage solutions. Emphasize the materials used and any customization options.
2. Decor Accessories:
- Outline the decor accessories available, such as rugs, wall art, lighting fixtures, and other decorative items that complement your furniture pieces.
3. Design Services:
- If applicable, describe any design services you offer, such as interior design consultations, custom furniture design, or space planning.
Market Research and Analysis:
1. Design Trends:
- Discuss current and emerging design trends in the furnishing and decor industry, such as sustainable materials, minimalist designs, or the integration of smart home technology.
2. Customer Feedback:
- Share feedback from customers (with permission), showcasing positive experiences and addressing any areas for improvement.
3. SWOT Analysis:
- Conduct a thorough analysis of your furnishing and decor business's strengths, weaknesses, opportunities, and threats.
Marketing and Sales Strategy:
1. Brand Positioning:
- Define how your brand will be positioned in the market, emphasizing design excellence, quality craftsmanship, and a commitment to creating inviting living spaces.
2. Marketing Channels:
- Outline your marketing channels and strategies, including digital marketing, social media, collaborations with influencers, and participation in design events or trade shows.
3. E-commerce Presence:
- Detail your e-commerce strategy, including the design and functionality of your online store, user experience, and any plans for digital marketing campaigns.
4. Showroom Experience:
- If applicable, discuss your showroom strategy, highlighting the location, design, and overall experience for customers visiting your physical space.
Operations Plan:
1. Product Sourcing and Manufacturing:
- Describe how you source materials and manufacture your products, ensuring quality control and ethical sourcing practices.
2. Inventory Management:
- Outline your inventory management processes, covering stock levels, reordering strategies, and any efforts to minimize excess inventory.
3. Technology Integration:
- Detail how technology is integrated into your operations, such as inventory management systems, order processing software, and any tools for customer relationship management.
Management and Organizational Structure:
1. Organizational Chart:
- Provide an organizational chart outlining key roles and responsibilities within your furnishing and decor company, including roles in design, manufacturing, marketing, and management.
2. Team Members:
- Highlight the qualifications and experience of key team members, including designers, product managers, marketing professionals, and executives.
Financial Plan:
1. Startup Costs:
- Estimate the initial investment required to start and operate your furnishing and decor business, covering manufacturing equipment, showroom setup, marketing expenses, and working capital.
2. Revenue Projections:
- Provide realistic projections for the first few years, considering sales targets, profit margins, and market demand.
3. Budget:
- Create a detailed budget covering operational costs, marketing expenditures, staff salaries, material costs, and any additional financial considerations.
4. Funding Requirements:
- Specify if you are seeking funding and how it will be used.
Risk Analysis:
1. Identify Risks:
- Outline potential risks and challenges your furnishing and decor business may face, such as shifts in design trends, supply chain disruptions, or economic downturns affecting consumer spending.
2. Mitigation Strategies:
- Develop strategies to address and mitigate identified risks, ensuring adaptability and resilience in the dynamic furnishing and decor industry.
Additional Considerations:
1. Sustainability Practices:
- Discuss any sustainability initiatives, such as the use of eco-friendly materials, recycling programs, or partnerships with suppliers committed to ethical practices.
2. Customer Engagement:
- Outline any customer engagement initiatives, such as loyalty programs, exclusive previews, or educational content related to interior design.
3. Continuous Innovation:
- Emphasize your commitment to continuous innovation, staying informed about industry trends, and introducing new and exciting designs to captivate your target market.
We have incorporated all essentials in a Furnishing & Décor Business Plan document. Use this to craft a solid business plan, as it helps transform your ideas into reality & equips you to navigate challenges before they arise.
For it holds in the tale as old as time - If you fail to plan, you plan to fail!
Full Business Checklist of a Furnishing & Decor Company - Statutory & Legal
Industry Regulations, Legal & Statutory Compliances for Furnishing & Decor Business
When you are creating businesses - it is a Creative deal.
And Compliance can feel like a convoluted complex labyrinth.
But you gotta do what you got to do!
You have to be compliant in order to run your creativity wild and free.
So always make sure that you have dealt with your compliances so that there are no gatekeepers or any impediments that you create for yourself while you are in the middle of a launch and you get an email of some statutory obligation that you haven't met and the whole thing takes a different direction.
To ensure your launch and scaling is a smooth crescendo and not a jarring discord, we've compiled a checklist – your compass through the complex landscape of legalities.
Your Streamlined Legal Must-Haves
1. Business Structure and Registration:
- Choose a legal structure (LLC, Corporation, etc.) for your furnishing and decor business.
- Register your business with the appropriate state authorities.
2. Federal Employer Identification Number (FEIN):
- Obtain a FEIN from the IRS for tax purposes.
- This is especially important if you plan to hire employees.
3. State and Local Business Licenses:
- Check with your local and state authorities for specific business licensing requirements.
- Obtain the necessary licenses to operate legally.
4. Zoning Compliance:
- Ensure your business location complies with zoning regulations.
- Check with local authorities to determine if there are any restrictions on the type of business you can run in a particular area.
5. Sales Tax Permit:
- Obtain a sales tax permit from your state's revenue agency.
- This is essential if you are selling tangible goods.
6. Import/Export Compliance (if applicable):
- If dealing with imported or exported goods, ensure compliance with customs regulations.
- Obtain necessary permits for international trade.
7. Intellectual Property Protection:
- Consider trademarking your business name, logo, or any unique designs.
- This helps protect your brand from infringement.
8. Employment Laws and Regulations:
- Familiarize yourself with federal and state employment laws.
- Ensure compliance with minimum wage, overtime, and other labor regulations.
9. Contracts and Agreements:
- Draft contracts for supplier agreements, customer transactions, and partnerships.
- Consult with a legal professional to ensure your contracts are legally sound.
10. Data Privacy Compliance:
- If collecting customer data, ensure compliance with data privacy laws (such as GDPR or CCPA).
- Implement privacy policies and secure data handling practices.
11. ADA Compliance:
- Ensure your physical and online spaces comply with the Americans with Disabilities Act (ADA).
- Make accommodations for individuals with disabilities.
12. Consumer Protection Laws:
- Familiarize yourself with consumer protection laws at both federal and state levels.
- Clearly communicate terms and conditions, return policies, and warranties.
13. Environmental Regulations:
- Comply with any environmental regulations related to the materials used in your products.
- Consider sustainable and eco-friendly practices.
14. Building Codes and Safety Standards:
- Ensure your physical location meets building codes and safety standards.
- Implement safety measures to protect employees and customers.
15. Permits for Events or Pop-up Shops:
- If participating in events or setting up pop-up shops, obtain necessary permits.
- Check with local authorities for requirements.
16. Compliance with Federal Trade Commission (FTC) Guidelines:
- Adhere to FTC guidelines regarding truth in advertising and disclosure.
- Ensure your marketing practices are transparent and ethical.
17. Health and Safety Compliance:
- If your business involves any health-related products, ensure compliance with relevant health and safety regulations.
- Follow guidelines for product labeling and warnings.
18. Insurance Coverage:
- Obtain the necessary business insurance coverage, such as liability insurance.
- Consult with an insurance professional to assess your needs.
19. OSHA Compliance:
- Follow Occupational Safety and Health Administration (OSHA) regulations for workplace safety.
- Conduct regular safety training for employees.
20. Consult with Legal Professionals:
- Seek advice from legal professionals who specialize in business law.
- Regularly review and update your legal documents to ensure ongoing compliance.
Use this checklist in your preparation to keep everything up to code for an Furnishing & Décor business and crosscheck with a statutory or legal attorney or CPA in your field that your legal Payments to Paperwork and Permits are airtight.
Customers of Furnishing & Decor Business - Modern Behaviours, Latest Trends & Preferences
What Is the Target Audience Of Furnishing & Decor Company | Customer Preferences & Latest Customer Behavior in Furnishing & Decor Industry
Before you even begin looking for "Furnishing & Décor" Customers
You need to figure out - Who they are.
Then - Create an online presence or portfolio to draw them in.
Because once you have a Clear-radar about who your target audience is and what their preferences are, you can create a respectable online presence or portfolio that will help convince them to choose you or your product.
We often come across marketing strategies that always talk about -
Building "a Network" - Network can come in the form of fans, followers, audience, customer databases, etc.
And then create "Content" for that network - That you can either share or advertise to
So..following are the profiles of fans, followers, audience, customers of any Furnishing & Décor Brand
Audience Alchemy - Get Clients & Customers
1. Homeowners:
- Subcategories: First-time homeowners, Empty nesters, Families with children, Retirees.
2. Renters:
- Individuals or families renting apartments or houses.
3. Interior Design Enthusiasts:
- People with a keen interest in interior design and home decor.
4. Luxury Homeowners:
- Individuals with high disposable incomes and a preference for luxury furnishings.
5. Budget-Conscious Consumers:
- Customers who prioritize affordability and are looking for budget-friendly options.
6. DIY Enthusiasts:
- Individuals who enjoy do-it-yourself projects and are looking for customizable furnishings.
7. Eco-Friendly Consumers:
- Customers who prioritize sustainable and environmentally friendly products.
8. Minimalists:
- People who prefer a minimalistic approach to decor and furnishings.
9. Apartment Dwellers:
- Individuals living in apartments or small living spaces.
10. Corporate Clients:
- Businesses seeking furnishing and decor solutions for offices, hotels, or other commercial spaces.
11. Seasonal Decor Shoppers:
- Customers who purchase furnishings and decor based on seasons or holidays.
12. Newlyweds:
- Couples looking to furnish their first home together.
13. Outdoor Living Enthusiasts:
- Customers interested in outdoor furniture and decor for patios, balconies, or gardens.
14. Age-Specific Segments:
- Millennials, Gen X, Baby Boomers, etc., each with distinct preferences.
15. Cultural Influences:
- Customers with specific cultural preferences in furnishings and decor.
16. Technology Enthusiasts:
- Individuals interested in smart home technology integrated into furnishings.
17. Pet Owners:
- Customers looking for pet-friendly furnishings and decor.
18. Special Events Planners:
- Individuals or businesses planning events and in need of temporary decor solutions.
19. Real Estate Stagers:
- Professionals or individuals staging homes for sale.
20. Art Collectors:
- Customers with a focus on incorporating art into their decor.
Use this secret pre-pre step: When you begin to plan your plan for marketing, always remember the more the types of customer profiles you can target the bigger your market share would be. If you dig deeper, you might find there are more people interested in your product than you might initially assume in plain sight.
Keep Up with the Latest Trends in Furnishing & Decor Market for the Growth of your Company
What is Trending in the Furnishing & Decor Business
Pay attention to these trends, so you can take advantage of what's making waves in the world of stretchy pants and breathable fabrics of the "Furnishing & Décor" industry.
Keeping up with the pulse of market trends is not just a 'good to have' option—it's a strategic imperative to fuel the growth of your company.
The landscape of Furnishing & Décor is ever-evolving and we all are witnessing emerging campaigns from various companies stealing the spoils, therefore we've put together promising trends that have the potential to alter the course of your next quarter or next year or even decade.. if done right.
Leverage the Trends Now
1. Sustainable and Eco-Friendly Design:
- Consumers increasingly favor eco-friendly and sustainable furnishings made from recycled or renewable materials.
- Sustainable practices, such as ethical sourcing and energy-efficient manufacturing, are gaining importance.
2. Biophilic Design:
- Biophilic design incorporates natural elements like plants, natural light, and organic materials to create a connection with nature.
- Indoor gardens, living walls, and natural wood accents are popular choices.
3. Mix-and-Match Styles:
- Many homeowners are embracing a mix of design styles, such as combining modern and traditional elements for an eclectic and personalized look.
- Mixing colors, textures, and patterns is also a growing trend.
4. Smart Home Integration:
- Smart furniture and decor items that can be controlled via smartphone apps or voice commands are in demand.
- Lighting, window treatments, and furniture with integrated technology are popular choices.
5. Velvet and Textured Fabrics:
- Velvet, along with other textured fabrics, is making a comeback in furnishings, adding richness and depth to interiors.
- Textures like bouclé, shearling, and corduroy are also trendy.
6. Neutral Color Palettes:
- Neutral color schemes, including shades of gray, beige, and soft pastels, create a calming and timeless ambiance.
- Monochromatic color schemes and tonal layering are popular design techniques.
7. Artisanal and Handcrafted Pieces:
- Handcrafted and artisanal decor items with unique craftsmanship are gaining popularity for their authenticity.
- Customers appreciate the story and cultural significance behind these products.
8. Rattan and Wicker Furniture:
- Natural and organic materials like rattan and wicker are being used in furniture and decor to bring a touch of nature indoors.
- These materials are versatile and sustainable.
9. Japandi Style:
- A fusion of Japanese and Scandinavian design principles, Japandi combines simplicity, functionality, and minimalism.
- Neutral colors, clean lines, and natural materials define this style.
10. Vintage and Antique Revival:
- Vintage and antique furniture and decor items are being sought after for their character, history, and uniqueness.
- Customers appreciate the charm and nostalgia these pieces bring to their homes.
11. Maximalism and Bold Colors:
- Some homeowners are embracing maximalism, using bold colors, patterns, and unconventional decor to create an exuberant and vibrant interior.
- Statement pieces and vivid hues are key elements.
12. Mixed-Media Art:
- The use of mixed-media art, combining various materials and techniques, adds a dynamic and creative dimension to interiors.
- Sculptural and 3D wall art pieces are in vogue.
13. Elegant Lighting Fixtures:
- Decorative and artistic lighting fixtures, such as chandeliers, pendant lights, and sconces, are being used as focal points in rooms.
- Geometric and statement lighting designs are popular choices.
14. Bold Wallpaper and Wall Murals:
- Bold and patterned wallpapers, as well as wall murals, are used to make a statement and create visually engaging spaces.
- Botanical, geometric, and abstract prints are popular.
15. Outdoor-Indoor Living:
- Creating a seamless transition between indoor and outdoor spaces with features like large windows, sliding doors, and outdoor-inspired decor.
16. Upcycled and Recycled Decor:
- Decor items and furniture made from upcycled or recycled materials are in demand as they promote sustainability and uniqueness.
Hope our curated insights and trend analyses helps your company in staying attuned to the rhythm of the Furnishing & Décor Market.
Compelling unique selling propositions for Furnishing & Decor company
Types of unique selling propositions for Furnishing & Decor company
Only you are to say what's the Unique Selling Proposition of your "Furnishing & Décor" company.
But what we can do is - give you a bunch of other unique selling propositions that :
1. Have been well received in the market
2. Hits from competing or emerging brands
3. Hypnotizes the audience taking to consideration their preferences
4. Hooks that fill in the gaps in customer needs
When you see the list of USPs - Many times you will realize that the unique proposition that you have come up with can be combined with other factors mentioned in the list, giving your value prop' a unicorn kind a rare phenomena twist, which then becomes the unforgettable success and marks the soul of your brand.
Furnishing & Decor Business Unique Selling Propositions List
1. Exclusive Designs:
- Offer exclusive and unique furniture and decor designs that set your business apart from competitors.
2. Customization Options:
- Provide customization options, allowing customers to tailor furniture and decor items to their specific preferences and style.
3. Quality Craftsmanship:
- Emphasize high-quality craftsmanship and materials, ensuring durability and longevity in your furniture and decor offerings.
4. Sustainable and Eco-Friendly Products:
- Focus on sustainability and eco-friendliness, using responsibly sourced materials and environmentally conscious manufacturing practices.
5. Local Artisan Collaborations:
- Collaborate with local artisans or craftsmen, incorporating handmade and unique elements into your furniture and decor collections.
6. Trendsetting Designs:
- Stay ahead of design trends, offering customers the latest and most innovative furnishing and decor options.
7. Virtual Room Visualization:
- Provide virtual room visualization tools, allowing customers to see how furniture and decor items will look in their own spaces before making a purchase.
8. Affordable Luxury:
- Position your business as offering affordable luxury, providing high-end designs at competitive prices.
9. Comprehensive Room Packages:
- Curate comprehensive room packages, making it easy for customers to coordinate and furnish entire rooms with cohesive and stylish decor.
10. Smart Home Integration:
- Integrate smart home technology into furniture and decor items, providing customers with modern and technologically advanced solutions.
11. Educational Content:
- Create educational content, such as design tips, styling guides, and trend insights, establishing your brand as an authority in furnishing and decor.
12. Rapid Delivery Services:
- Offer rapid and efficient delivery services, ensuring customers receive their furniture and decor items in a timely manner.
13. White-Glove Installation Services:
- Provide white-glove installation services, offering customers a hassle-free experience from delivery to setup in their homes.
14. Rent-to-Own Options:
- Introduce rent-to-own options, allowing customers to try out furniture and decor items before committing to a purchase.
15. Trade and Designer Programs:
- Implement trade and designer programs, catering to interior designers and professionals with special discounts and services.
16. Seasonal Collections:
- Launch seasonal collections, keeping your inventory fresh and aligning with seasonal design trends.
17. Customer Loyalty Programs:
- Establish customer loyalty programs, offering rewards, discounts, or exclusive access to special promotions for repeat customers.
18. Augmented Reality (AR) Shopping Experience:
- Integrate augmented reality features into your online shopping experience, allowing customers to virtually place furniture and decor items in their homes.
19. Interactive Showroom Experiences:
- Create interactive showroom experiences, providing customers with hands-on exploration of your products in physical or virtual spaces.
20. Diverse Design Aesthetics:
- Cater to a diverse range of design aesthetics, offering furniture and decor options that appeal to various tastes and style preferences.
In a market climate of Furnishing & Décor where choices abound. .. Your unique selling proposition should be able to achieve showcasing distinctive qualities of your product but also communicate the value they bring to the lives of your customers.
Identifying right Brand Archetype for your Furnishing & Decor business
General Idea Of Suitable Brand Archetype For Your Furnishing & Decor Business Depending Upon The Product
General Idea Of Suitable Brand Archetype For Your Furnishing & Decor Business Depending Upon The Product
Select Your Brand-Defining Archetype
The Innocent:
- If your furnishing and decor business focuses on creating simple, pure, and timeless designs with a strong commitment to using natural and authentic materials, then the Innocent Brand archetype is a suitable choice. It conveys purity, authenticity, and a commitment to providing safe and wholesome decor solutions.
Everyman:
- For furnishing and decor businesses that aim to provide accessible, practical, and relatable decor options, catering to a wide range of customers and their everyday design needs, the Everyman Brand archetype fits well. It emphasizes inclusivity and offering decor that appeals to the average consumer.
Hero:
- If your furnishing and decor business specializes in high-quality, innovative designs that stand out and make a significant impact in the industry, the Hero Brand archetype is a strong fit. It highlights your company's dedication to delivering exceptional and outstanding decor solutions.
Outlaw:
- For furnishing and decor businesses that challenge traditional design norms, offering unique, unconventional decor options, unconventional styles, or edgy and original design choices, the Outlaw Brand archetype is a suitable match. It appeals to customers seeking original and rebellious decor experiences.
Explorer:
- Suited for furnishing and decor businesses that thrive on creativity, exploration, and the pursuit of new and adventurous design ideas. The Explorer Brand archetype conveys a sense of adventure, a drive to discover fresh decor perspectives, and a commitment to groundbreaking design experiences.
Creator:
- If your furnishing and decor business prides itself on innovation, creativity, and unique design concepts, materials, or personalized design solutions, the Creator Brand archetype is fitting. It highlights your company's creative approach to design and its ability to craft original and personalized decor solutions.
Ruler:
- For furnishing and decor businesses with a reputation for adhering to strict quality and ethical standards in their products, providing reliable and consistent design experiences, the Ruler Brand archetype is suitable. It conveys authority, prestige, and excellence in the furnishing and decor industry.
Magician:
- Businesses that employ cutting-edge technology, offer transformative and enchanting design experiences, and create magical decor solutions can adopt the Magician Brand archetype. It highlights your ability to create extraordinary and enchanting design experiences.
Lover:
- Companies that focus on creating aesthetically pleasing, emotionally resonant, and sensually delightful decor can align with the Lover Brand archetype. This archetype emphasizes an emotional Connection and a passion for design experiences that Deeply resonate with customers.
Caregiver:
- If your furnishing and decor business emphasizes customer well-being, social responsibility, and a commitment to ethical and sustainable design practices, such as using eco-friendly materials, the Caregiver Brand archetype is a suitable choice. It conveys a nurturing and supportive approach to design.
Jester:
- If your furnishing and decor business aims to bring joy, playfulness, and a sense of Fun to design experiences and offer whimsical, entertaining, or quirky decor options, the Jester Brand archetype is a good fit. It emphasizes enjoyment and whimsy in the world of furnishing and decor.
Sage:
- Businesses that provide knowledge, wisdom, and guidance in helping customers choose the right decor options, understand design principles, and make informed decisions can align with the Sage Brand archetype. It positions your business as a trusted source of expertise and advice in the world of furnishing and decor.
This intentional approach ensures that from the moment of interaction, whether with customers or stakeholders, the brand exudes its personality and embeds emotions on a subliminal level. This intangible yet profound connection translates into not just sales with substantial revenues but it solidifies the brand's position in the minds of the consumer.
Identifying right Brand Vibe for your Furnishing & Decor business
Choose The Vibe That Echoes Your Brand
General Idea Of Suitable Brand Vibe For Your Furnishing & Decor Business Depending Upon The Product
Choose The Vibe That Echoes Your Brand
1. Sophistication: If your furnishing and decor business focuses on providing high-end, luxurious furniture and decor items with elegant designs, then a Sophistication Brand Vibe is suitable. It conveys a sense of refined style and premium quality.
2. Fun: For a furnishing and decor business that brings a playful and lively approach to home styling, incorporates vibrant colors, bold patterns, and trendy designs, a Fun Brand Vibe is ideal. It attracts customers looking for exciting and dynamic home decor options.
3. Cozy: If your furnishing and decor business emphasizes creating a comfortable and inviting home atmosphere, with Cozy furnishings, soft textures, and warm aesthetics, then a Cozy Brand Vibe is suitable. It appeals to customers seeking a relaxed and homey decor experience.
4. Connection: For a furnishing and decor business that values building Connections with customers, offers personalized design consultations, and fosters a sense of community through design inspiration, a Connection Brand Vibe is the right choice.
5. Global: If your furnishing and decor business draws inspiration from diverse cultural elements, offers a variety of styles suitable for various markets, and caters to an international customer base, then a Global Brand Vibe is fitting. It highlights the business's inclusivity and worldwide appeal.
6. Sparkly: Incorporating visually appealing decor displays, creative marketing, and dynamic promotions creates a sparkly Brand Vibe for your furnishing and decor business. It attracts customers looking for visually striking and innovative home decor options.
7. Deep: For a furnishing and decor business that delves into the depth of interior design, values sustainable and eco-friendly practices, and offers thoughtful decor solutions, a Deep Brand Vibe is suitable. It appeals to customers who appreciate the depth and thoughtfulness in their home furnishings.
8. Mysterious: If your furnishing and decor business is known for unique and unexpected decor items, perhaps through limited-edition releases or exclusive designs, then a mysterious Brand Vibe is the right choice. It adds an element of intrigue and curiosity to the home decor experience.
9. Sunshine: Bright, positive, and inviting, a Sunshine Brand Vibe radiates optimism and joy. It's perfect for a furnishing and decor business that aims to bring positivity and happiness to customers through cheerful and delightful home decor offerings.
10. Intelligence: For a furnishing and decor business that focuses on intelligent design solutions, incorporates innovative technologies, and adopts forward-thinking approaches to home styling, an Intelligence Brand Vibe is suitable. It appeals to customers who value the smart and innovative aspects of their home furnishings.
This intentional approach ensures that from the moment of interaction, whether with customers or stakeholders, the brand exudes its personality and embeds emotions on a subliminal level. This intangible yet profound connection translates into not just sales with substantial revenues but it solidifies the brand's position in the minds of the consumer.
Top Companies and Innovative StartUps in Furnishing & Decor Space 2024
List Of Top Emerging Brands In The Furnishing & Décor space and their in depth analysis
We don't expect our readers to be competing with any brand with others .. we'd rather encourage our founders and entrepreneurs to Become a Competition!
But it is fair game to look at how thriving brands have done it.. who they are...what kind of companies are emerging!
Because it tells us about market adoption, what has already worked in the market, what has failed in the market, why does the market likes certain things etc. Why would you try to reinvent the wheel when somebody has already done the homework for you?
That basically should be the only reason why you should be looking at competition in terms of what larger brands are thriving in the market, as well as looking at new innovative companies who are coming up with new ideas.
Watch out for these Companies.. as comrades.. as competitors
1. IKEA
- Core Business: IKEA is a global leader in affordable furniture and home decor, known for its ready-to-assemble products.
- Explanation: Renowned for modern design and cost-effective solutions, IKEA has a vast product range for various living spaces.
- Company Website: ikea.com(https://www.ikea.com/us/en/)
2. Williams-Sonoma, Inc.
- Core Business: Williams-Sonoma specializes in high-end furniture, kitchenware, and home decor.
- Explanation: The company focuses on premium quality and offers diverse product lines catering to sophisticated tastes.
- Company Website: williams-sonomainc.com(https://www.williams-sonomainc.com/)
3. Wayfair
- Core Business: Wayfair is an e-commerce giant offering a vast selection of furniture, decor, and home goods.
- Explanation: It operates online, providing customers with an extensive range of products and styles.
- Company Website: wayfair.com(https://www.wayfair.com/)
4. Ashley Furniture Industries
- Core Business: Ashley Furniture is a leading manufacturer and retailer of furniture and decor.
- Explanation: Known for its diverse collections, Ashley Furniture caters to various styles and budgets.
- Company Website: ashleyfurniture.com(https://www.ashleyfurniture.com/)
5. Ethan Allen
- Core Business: Ethan Allen specializes in high-quality furniture, decor, and interior design services.
- Explanation: The company is known for its classic and customizable offerings.
- Company Website: ethanallen.com(https://www.ethanallen.com/)
6. Havertys Furniture
- Core Business: Havertys is a furniture retailer offering a wide range of products for different rooms.
- Explanation: The company focuses on traditional and contemporary styles with a commitment to quality.
- Company Website: havertys.com(https://www.havertys.com/)
7. La-Z-Boy
- Core Business: La-Z-Boy is a renowned manufacturer of recliners, sofas, and other home furnishings.
- Explanation: Known for comfort and innovation, La-Z-Boy is a trusted brand in the furniture industry.
- Company Website: la-z-boy.com(https://www.la-z-boy.com/)
8. Rooms To Go
- Core Business: Rooms To Go is a furniture retailer offering complete room sets and individual pieces.
- Explanation: The company focuses on providing affordable and stylish furniture solutions.
- Company Website: roomstogo.com(https://www.roomstogo.com/)
9. FurniTech Solutions
- Core Business: Specializes in smart furniture with integrated IoT technology for home automation. Their products focus on enhancing the user's living experience.
- Explanation: FurniTech Solutions stands out for its innovative approach to combining technology with furniture for modern living spaces. The company envisions a connected home where furniture contributes to a seamless, intelligent living environment(https://www.furnitechsolutions.com/).
10. DecorCraft Studios
- Core Business: Customized, artisanal decor crafted using sustainable materials. They offer a range of personalized decor items, from wall art to furniture.
- Explanation: DecorCraft Studios emphasizes sustainability and craftsmanship, providing consumers with unique, eco-friendly decor options. Their commitment to personalized design sets them apart in the market(https://www.decorcraftstudios.com/).
11. InnoFurn Designs
- Core Business: Innovative and space-saving furniture solutions for urban living. Their products are designed to optimize functionality without compromising style.
- Explanation: InnoFurn Designs addresses the challenges of urban living by offering furniture that maximizes space without sacrificing aesthetics. Their designs cater to those seeking both practicality and style(https://www.innofurndesigns.com/).
12. TechStyle Decor
- Core Business: Fusion of technology and decor, specializing in smart lighting and interactive decor elements. Their products bring a tech-savvy twist to traditional home decor.
- Explanation: TechStyle Decor redefines traditional decor by integrating smart features, offering consumers innovative ways to illuminate and interact with their living spaces(https://www.techstyledecor.com/).
This list includes some of the companies that we think are performing extremely well in terms of how popular they are amongst their audience, as well as some of the innovative startups that are super niche, but within their small niche they have built a cult-like following which is impossible to ignore ...and we wish that you become like one of these types of companies.