SurveyMonkey had launched a brand campaign called "Curiosity at Work." This campaign aimed to promote their online survey and data collection platform by highlighting the importance of curiosity and data-driven decision-making in the workplace.

Key elements of the "Curiosity at Work" campaign included:

1. Messaging: The campaign centered around the idea that curiosity is a valuable asset in the workplace. It encouraged businesses and individuals to embrace curiosity as a driving force for innovation, problem-solving, and making informed decisions.

2. Content: SurveyMonkey created various types of content to support the campaign, including blog posts, videos, and case studies. These resources often featured stories and examples of how curiosity and data-driven insights had led to success in different industries and organizations.

3. Testimonials: The campaign likely included testimonials from SurveyMonkey users who had experienced the benefits of using the platform to collect and analyze data for their projects or businesses.

4. Visuals: Visual elements such as graphics, images, and infographics did have been used to convey the message visually and make the campaign more engaging.

5. Social Media: SurveyMonkey likely promoted the "Curiosity at Work" campaign through its social media channels, sharing content and encouraging discussions around the theme of curiosity and data in the workplace.

6. Events and Webinars: There might have been events or webinars associated with the campaign, where experts discussed topics related to data-driven decision-making and the role of curiosity in business.

7. Partnerships: SurveyMonkey did have partnered with other organizations or influencers to expand the reach of the campaign and gain additional credibility.