Shopify - Build a Bigger Business
Targeting - Aspiring entrepreneurs and small business owners who are looking to grow, scale, and take their ventures to the next level.
Core Theme of the Campaign -
By focusing on building a community of like-minded entrepreneurs and providing access to mentorship opportunities, Shopify's "Build a Bigger Business" campaign not only offers valuable resources but also fosters networking and collaboration among business owners.
About the
Campaign -
Shopify's "Build a Bigger Business" campaign aims to empower entrepreneurs and small businesses by providing resources, tools, and mentorship to help them scale and grow their ventures.
Formula applied by the Campaign to elicit customer action -
The campaign highlights the opportunity for aspiring entrepreneurs to learn from seasoned business experts and disruptors, while also offering them a chance to win a mentorship experience and cash prize to accelerate their business.
Business Title
A Look at
the Campaign
1. Shopify's "Build a Bigger Business" campaign is an annual competition that invites entrepreneurs to participate and learn from industry disruptors and experts, giving them the chance to win a mentorship experience and a monetary prize to support their business growth.
2. The campaign provides great visibility and exposure to participating businesses, as they have the opportunity to showcase their products and services to a broader audience through various marketing channels and collaborations.
3. Shopify partners with successful business personalities and industry leaders who serve as mentors during the competition, providing invaluable guidance and expertise to the entrepreneurs.
4. Throughout the competition, participants have access to exclusive resources, educational materials, and workshops that cover various aspects of scaling a business, such as marketing, operations, and finance.
5. The campaign encourages networking and collaboration among entrepreneurs, allowing them to connect with like-minded individuals and potentially form partnerships or collaborations that can further drive their business growth.
6. Participating businesses have the chance to receive personalized feedback and advice from experts, helping them identify areas for improvement and refine their business strategies.
7. The campaign not only focuses on the financial aspect of business growth but also emphasizes the importance of building a sustainable and fulfilling entrepreneurial journey. It provides resources and support to help entrepreneurs maintain a healthy work-life balance and prioritize personal well-being.
8. By creating a community of ambitious entrepreneurs, the campaign fosters a supportive environment where participants can learn from each other, share experiences, and gain inspiration to overcome challenges and push their businesses forward.
9. Shopify's "Build a Bigger Business" campaign aims to empower entrepreneurs by offering them the tools, knowledge, and network they need to succeed in scaling their ventures and building sustainable, impactful businesses.
10. The campaign serves as a platform for aspiring entrepreneurs to not only gain exposure and potential funding for their businesses but also to learn from industry experts, build valuable connections, and ultimately take their businesses to new heights of success.