M&M's "The M&M's Characters" refer to the group of colorful, anthropomorphic characters that represent various M&M's candy shell colors and personalities. These characters have been an integral part of M&M's marketing and branding for decades. here's an overview of some of the most well-known M&M's characters:

1. Red: Red is one of the original M&M's characters and is often depicted as the leader or the "spokescandy" of the group. He is characterized by his red candy shell, glasses, and a witty, confident personality.

2. Yellow: Yellow is another original character and serves as a comical and somewhat naive counterpart to Red. He has a yellow candy shell and is known for his cheerful and often humorous personality.

3. Green: The Green M&M's character is known for being confident and flirtatious. She is depicted with long eyelashes and often portrayed in a playful and sultry manner.

4. Blue: Blue M&M's is a cool and laid-back character known for his calm demeanor. He typically wears sunglasses and a "too cool for school" attitude.

5. Orange: Orange M&M's is portrayed as anxious and easily frightened. He often finds himself in humorous and awkward situations, which adds to his comedic appeal.

6. Brown: Brown M&M's is often depicted as smart and sophisticated. She is known for her elegant personality and glasses.

7. Crispy: The Crispy M&M's character is characterized by its crunchiness. The character often appears excited about its crispy nature and loves to share that excitement with others.

8. Peanut: The Peanut M&M's character is, of course, shaped like a peanut, with a candy shell. Peanut is known for its energetic and fun-loving personality.

These M&M's characters are used in various advertising campaigns, television commercials, print ads, and promotional materials to promote different M&M's products and flavors. They each have unique personalities that add humor and charm to M&M's marketing efforts. The characters have become cultural icons and are widely recognized by consumers around the world. They are part of what makes M&M's candies not only delicious but also fun and memorable. Please note that M&M's advertising campaigns and characters did evolve over time, so we'd recommend checking the most recent marketing materials for updates.